One Platform for Your Heavy Equipment Business

Machineric connects inventory, sales, CRM, marketing, websites and business intelligence in one platform built specifically for heavy equipment dealers and sellers.

From managing machines and customer relationships to advertising inventory across marketplaces and analysing your business, Machineric brings the key parts of your operation together in one system.

Built to work together

Your inventory, customers, sales, marketing and business data work together in one platform.

Auction software

Run equipment auctions.

Marketplace

Sell equipment online.

Automatic advertising

Reach more buyers.

QR Codes

Connect machines to data.

CRM

Manage customer relationships.

Business intelligence

Understand your business.

Digital marketing & SEO

Get found by buyers.

Websites & webshops

Showcase your inventory.

Fast offers

Create offers in seconds.

Private portals

Share selected inventory.

Configurable Equipment Sales & Inventory Management

Machineric provides comprehensive heavy equipment shop management software and dealer management solutions that help manage inventory and sales efficiently. Our heavy equipment marketplace and industrial auction software streamline sales, auctions, and inventory management, enabling dealers to reach more buyers and close deals faster.

Our customizable categories, modular ''White Label'' products, and seamless integration opportunities help create a fully branded presence both internally and with customers.

Machineric gives you the tools to build a unique, professional presence that reflects your business identity and helps centralize your equipment data.

Manage sales & inventory

Business Intelligence & Analytics for Equipment Dealers

Machineric’s tools empower you to develop your own business intelligence for equipment dealers, providing actionable insights into your operations, optimizing processes, reducing costs, and unlocking new opportunities for growth and efficiency.

Gain actionable insights with business intelligence for equipment dealers. Our tools enable tracking sales, monitoring stock, and generating reports for smarter decisions. Machineric’s platform empowers dealers with equipment dealer business intelligence and analytics to optimize operations and grow revenue.

Drive equipment sales with BI & analytics

CRM for Equipment Dealers

Our CRM for heavy equipment dealers is designed to optimize customer relationships and sales workflows. With equipment dealer CRM software, track leads, manage client interactions, and improve sales efficiency. Tailored for agricultural equipment CRM and construction machinery dealers, Machineric ensures your team closes deals smarter.

Learn more about CRM for equipment dealers

Equipment Marketing Solutions: Boost Your Online Presence

At Machineric, we understand the importance of building and strengthening your brand in the heavy equipment market. Our heavy equipment marketing tools are designed to empower your business and enhance your online presence.

From construction equipment marketing to digital marketing for agricultural machinery, Machineric helps dealers attract buyers, organize auctions, and create powerful online campaigns. We provide strategies for equipment marketing and heavy equipment advertising that deliver measurable results.

Machineric provides everything you need to take your brand to the next level and stand out in the digital marketplace.

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Tailored Solutions for Websites & Showrooms

Our custom website solutions allow you to build professional, branded websites and online showrooms that showcase your inventory and optimize your sales funnels. Combined with tailored platform development, these tools ensure your business operates efficiently and reflects your unique brand identity.

Our experienced team works with you to ensure the platform and website solutions fit perfectly with your business operations and goals. By leveraging our expertise to solve unique challenges, you will gain a competitive edge in the heavy equipment industry.

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Built for businesses that sell and manage equipment

From construction machinery to agricultural equipment and commercial vehicles, Machineric brings the tools you need to manage, market and sell your equipment in one platform.

See how Machineric can work for your business

Discover how inventory, sales, CRM, marketing and business intelligence can work together in one platform.

Book a demo