Running Multi-Branch Equipment Dealerships: How to Manage Inventory, Sales and Operations Across Locations Running a single equipment dealership is already a complex operation. Once a business expands to multiple branches, the challenge changes considerably. What worked when everyone was working from the s... Equipment Sales
ERP vs Dealer Management Software: What’s the Difference and Which Does an Equipment Dealer Need? Choosing business software is a major decision for an equipment dealership. The right system can improve visibility, reduce manual work and help teams make better decisions. The wrong one, however, ca... Equipment Sales Stock Management
Sales KPIs: The Essential Metrics Equipment Dealers Should Track Sales performance is about more than the number of machines sold. For equipment dealers, a strong sales operation depends on understanding what is selling, how quickly it is selling, where revenue is ... Equipment Sales
Inventory Turnover: What Equipment Dealers Need to Know Inventory turnover is one of the most useful metrics for understanding how efficiently an equipment dealership is managing its stock. For dealers, inventory represents much more than a list of machine... Equipment Sales Inventory Strategy
How Equipment Dealers Can Use Email Offers to Sell More Machines For equipment dealerships, getting a machine in front of the right buyer is often just as important as having the right machine in stock. A machine can be competitively priced, well photographed and l... Equipment Marketing Equipment Sales
Why Good Machine Descriptions Sell More Equipment When a potential buyer visits an equipment dealer's website, they are usually comparing several machines at the same time. They may be looking at different brands, models, prices, locations and condit... Equipment Sales Inventory Strategy
Dealer Website Best Practices: 10 Ways to Improve Your Equipment Dealership Website When a potential customer visits your website, they're already interested. The question is whether your website makes it easy for them to take the next step. Today's buyers compare multiple dealership... Equipment Sales
What Makes a Great Equipment Dealer Website? For many equipment dealerships, the website is the first place a potential customer learns about the business. Whether a buyer discovers your company through Google, a marketplace, social media, an em... Equipment Sales Stock Management
The Ultimate Guide to Social Media Marketing for Equipment Dealers We have already covered general equipment marketing tricks and tips for equipment dealers. However, we have not spoke specifically about social media. Social media isn't where most heavy equipment sal... Equipment Marketing Equipment Sales
AI Equipment Valuation: How Dealers Reduce Inventory Days and Improve Cash Flow When people think about equipment valuations, the conversation usually starts with accuracy, i.e. getting the price exactly right so you maximize margin on every sale. That's not inherently wrong, but... AI in Construction Equipment Sales
Top Marketing Strategies to Boost Heavy Equipment Sales Selling heavy machinery requires more than a firm handshake and a physical lot tour. Buyers conduct extensive research online before ever contacting a sales representative. Dealerships must implement ... Equipment Marketing Equipment Sales
Selling Machinery Internationally Starts Long Before Shipping For many equipment dealerships, the buyer isn't always local. A wheel loader in Sweden might end up working in Spain. A tractor in the Netherlands could be sold to Poland. An excavator listed in Germa... Equipment Sales Inventory Strategy